Tocco Toscano is a Singaporean leather bag company who designs their own collections of handbags and accessories. Client wanted new eyeballs for their brand awareness and achieve bigger following in Chinese social media channels.
Objective
Client wanted a bigger exposure to local Chinese residing in Singapore and to organically introduce them the brand through brand story telling.
Solution
We proposed a campaign with KOCs and working with a Chinese Media Page for SIA X Tocco Toscano special collab collection.
Achievement
We managed to achieve close to 1000 organic views across 3 media collaborations and increased by double on their following on Little Red Book.