Sustainably Pistachio is an independent media studio focusing on green projects and eco-friendly brands. Our goal was to give the brand a refresh by aligning a new creative strategy across social platforms and its website.
Objective
This aims at raising awareness of the brand’s mission, to re-connect its people to sustainable initiatives, showcasing the impact they’re making on the community.
Our research spanned across the key areas of design guidelines and content planning. We recognised opportunities to expand their reach to new audiences and created content that reflected a larger net of stakeholders engaging with their services to push eco initiatives.
Results
Social and website traffic drew a 20% and 15% increase in new audiences respectively. Our approach has helped the client gain stronger brand recognition and increased customer loyalty.